We are looking for…

Associate Manager - User Marketing

location-logo Noida
gear-logo Marketing & Partnerships

What it’s like to work with the world’s fastest-growing Healthcare Technology Company

At Innovaccer, we go beyond the normal. We believe in doing things differently. So don’t expect - old-school cubicles, slow pace, and anything remotely dull.
What you can expect is plenty of support and guidance from your colleagues, freedom to take risks, and opportunities to learn from each other.
The healthcare industry is witnessing a transformational shift and we are committed to helping healthcare work as one. Taking on new challenges head-on and building something that can create a huge impact is a part of our culture.
We love organized chaos. So, if you are looking for a typical 9 to 5 job where you are told what to do, this may not be for you. When you work with Innovaccer, you are your own boss.

Your Role

In this role, your goal is to drive product adoption across our existing user base as well as activate end user engagement to help create a community and ecosystem of Innovaccer users. This will involve a combination of strategic alignment and creative implementation in collaboration with your manager, customer success managers, product representatives, and various marketing channels.

A Day in the Life

● Create a systematic, process-driven approach to user outreach and relationship Management.
● Create user onboarding and engagement journeys to retain users through automated triggers, email marketing in-app campaigns, videos, blogs etc.
● Work with cross-functional teams including Customer Success and Product Management to develop user engagement strategies.
● Improve product adoption and usage via user engagement channels like rewards, newsletters, foundational training or social events.
● Provide visibility of outcomes to leadership via precise documentation and visual reporting.

What you need:

● Minimum 4 years of corporate work experience
● Strong execution and collaboration skills
● Experience with product marketing/ end user engagement a B2B SaaS based setup
● Natural business acumen for developing marketing strategies
● Exceptional communication skills (both written and verbal)

Preferred Skills:

● MBA in Business, Marketing, or other related discipline
● Exposure to B2B SaaS/ Healthcare products in US markets will be an added advantage
● Excellent project management skills with a structured approach.
● Customer/User oriented approach to problem solving

What We Offer

Industry-focused Certifications: We want you to be a subject matter expert in what you do. So, whether it’s our product or our domain, you will dive straight in and be certified by the best in the world.
Quarterly Rewards and Recognition Programs: We foster learning and encourage people to take moonshots. When you achieve your goals, we recognize and reward your hard work.
Health Benefits: We cover health insurance for you and your loved ones.
Sabbatical Policy: We encourage people to take time off and rejuvenate, upskill and pursue their interests so that they can generate new ideas for innovating at Innovaccer.
Pet-friendly office and open floor plan. No mundane cubicles.