In his latest Forbes column, Seth Joseph asked the question, “Is Platform As A Service (PaaS) becoming healthcare’s preeminent cloud model?“ He then offered four compelling reasons why he believes PaaS is the superior data management and application development model for healthcare delivery systems that want to create more value for their organizations, patients, and other healthcare stakeholders.

With rapid advancements in healthcare and technology, life expectancy has surged, driving an unprecedented demand for healthcare services. In 2023,  healthcare spending in the US was projected to grow at a 5.5% annual rate—yet this growth isn’t enough to meet the needs of an aging, expanding patient population. Compounding the issue, the healthcare workforce is not keeping pace. 

Consumerism is on the rise in healthcare. Retailers and clinics continue to reshape experiences for patients, telehealth has gone mainstream, and consumers are looking to non-traditional providers to address their health concerns. In an industry where competition is around every corner, healthcare providers need to stay relevant and focus on the retention and loyalty of their patients. But how? The answer lies in the ability to deeply engage with patients on a highly personal level across their care journey—from acquisition to wellness. Where does that level of engagement and personalization play the most important role? In the contact center.

Interoperability and FHIR are critical foundational capabilities to realize transformational value from healthcare data. Ultimately, this will improve the patient experience, increase the efficiency and quality of care, and further improve researchers’ and doctors’ ability to understand diseases and find new treatments. FHIR can open up data that is otherwise siloed and difficult to access. It can certainly help advance healthcare instead of just simplifying data access and sharing. In one of our recent blogs, I covered the evolution of interoperability standards and how FHIR came into existence. There is no doubt that FHIR offers many benefits, but is it enough to propel healthcare into the realm of interoperability?

Innovators understand that to be successful, you need to adapt and think outside of the box. You also need to embrace ambiguity, learn to navigate the unknown, and get comfortable being uncomfortable.

Healthcare has undergone many changes in the past few years and to make the care ecosystem work better, organizations need to be able to quickly and securely share information.

Forbes contributor Seth Joseph thinks so. His latest article argues that, in 2022 and beyond, managed cloud platforms are better suited to helping healthcare organizations achieve their business goals, as opposed to solutions built in-house.

Fortune magazine's Sheryl Estrada featured key data from Innovaccer's recent "State and Science of Value-Based Care" report front and center in her popular CFO Daily newsletter.

This week Salesforce hosts what’s billed as “the world’s largest software conference”: Dreamforce ‘22. It’s ironic that the company which gained notoriety by picketing Siebel Systems’ 2012 annual conference with signs that read “NO SOFTWARE” is billing its 20th annual big show as a software conference.

In an industry awash with payment models, which approaches hold the most promise for helping to strengthen primary care while also improving health equity? One thing is certain: Fee-for-service is not only the wrong model, but it's actually at the root of our problems driving primary care revenue and care quality down, and inequality up.