Innovaccer Mentioned in 2024 Gartner® Market Guide for Healthcare Customer Relationship Management (CRM) Report

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Team Innovaccer
Tue 24 Sep 2024
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We believe that this recognition underscores Innovaccer's leadership in transforming healthcare consumer engagement and patient experience with Cured’s data-driven, AI-enabled platform.

SAN FRANCISCO, September 24, 2024 -- Innovaccer Inc., the leading healthcare AI company, announces its recognition in the 2024 Gartner Market Guide for Healthcare Customer Relationship Management (CRM). This recognition follows the strategic acquisition of Cured, which was designed to broaden Innovaccer’s capabilities to improve patient outcomes and revenue growth. This recognition further affirms the strength of the company's Intelligent Healthcare Experience Platform (HXP) in advancing the consumer experience in healthcare.

"We believe that this recognition in the Gartner Market Guide report validates our commitment to placing patients at the center of healthcare and underscores the strength and innovation of our Intelligent Healthcare Experience Platform," said Abhinav Shashank, cofounder and CEO of Innovaccer. "By combining Innovaccer's data integration capabilities with Cured's healthcare-specific engagement solutions, we've created a powerful, unified platform that enables healthcare organizations to deliver personalized, seamless experiences while driving better outcomes and operational efficiencies."

Innovaccer's HXP stands out for its ability to:

  • Unify data from 80+ out-of-the-box integrations, combining claims, clinical, financial, behavioral, and engagement data to enable a comprehensive 360-degree view of the patient's care journey.
  • Utilize advanced AI, data analytics, and a blend of first-party and third-party data to deliver personalized engagement strategies and powerful segmentation capabilities.
  • Analyze and optimize patient interactions across outreach campaigns, driving targeted interventions that significantly improve conversion rates and health outcomes.
  • Ensure seamless integration with existing healthcare IT ecosystems to maximize overall operational efficiency.

According to us this recognition from Gartner comes at a time when healthcare organizations are increasingly looking for solutions to improve consumer engagement, deliver personalized care experiences, and streamline workflows. While industry-agnostic CRMs offer broad flexibility across various sectors, Innovaccer's healthcare-focused platform is uniquely designed to meet the healthcare industry's challenges and stringent regulatory requirements. The combined capabilities of Innovaccer and Cured’s HXP enable a deeper level of member and patient understanding to optimize engagement, care delivery, and patient experience. By adopting a consumer-centric approach, the Healthcare Experience Platform (HXP) addresses specific use cases such as ensuring HIPAA compliance, streamlining scheduling, and reducing burnouts through AI-driven automation and data silos and disconnected systems that are hindering healthcare organizations from providing effective care.

“As more entrants like large retailers enter healthcare, patients' expectations for how they want to interact with care has been redefined. It’s more important than ever for healthcare organizations to create meaningful, contextual, and personalized digital strategies that deliver the experience consumers demand,” said Andrew Sawyer, Managing Director of Experience at Innovaccer. “HXP is the centralized platform to provide consumers with modern, digital experiences at every stage of the healthcare journey, driving improved care outcomes, reduced costs, and accelerated patient acquisition.”

For more information about Innovaccer's Intelligent Healthcare Experience Platform, get a personalized demo with our experts today.

Gartner, Market Guide for Healthcare Customer Relationship Management (CRM), By Faith Adams, Mark Gilbert, 10 July 2024.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Innovaccer

Innovaccer is the data platform that accelerates care innovation through innovative AI technologies. Innovaccer’s AI-powered healthcare platform unifies patient data across systems and care settings, and empowers healthcare organizations with scalable, modern applications that improve clinical, financial, operational, and experiential outcomes. Innovaccer’s EHR-agnostic solutions have been deployed across more than 1,600 hospitals and clinics in the US, enabling care delivery transformation for more than 96,000 clinicians, and helping providers work collaboratively with payers and life sciences companies. Innovaccer has helped its customers unify health records for more than 54 million people and generate over $1.5 billion in cumulative cost savings. The Innovaccer platform is an industry-leading data and analytics platform, the Best in KLAS CRM solution, and the #1 rated population health technology platform by Black Book. For more information, please visit innovaccer.com.

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